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Marketing/PR Manager

Marketing/PR Manager

Location:  Amsterdam, NH, NL, 1013 AP

HUGO BOSS is globally renowned as a successful fashion and lifestyle brand. On the one hand, we have our passion for extraordinary design and high expectations regarding fabrics, processing and fitting to thank. On the other hand, we like to encourage our team of almost 13,800 employees to think outside the box. After all, different perspectives enhance creativity and performance and result in products that are sold in 126 countries at over 7,600 sales points around the globe.


HUGO BOSS is for her head office in Amsterdam looking for a:


Marketing/PR Manager (m/f) –Fulltime (40h)


As a  Marketing/PR Manager, you plan, execute and coordinate the local marketing strategies and programs. You oversee and monitor trends. Furthermore, you measures results and tweaks/adjust if necessary. You work closely with HUGO BOSS AG in order to strategize and direct the brand’s image. Next to HUGO BOSS AG you will also work closely with all departments and business units and will report into the Director Wholesale.

Key responsibilities:

  • Responsible for Marketing Budget & Strategy for Benelux region;
    • Develop and implement local Marketing strategy for the Benelux region based on Global Marketing strategy (HBAG), supporting local business objectives in collaboration with Retail team - monitor and measure results, tweak / adjust if necessary.
  • Responsible for Retail Marketing & CRM;
    • Planning and arranging Retail communication tools such as direct mailers, brochures, and e-DM.  Collaborating with Retail team to secure exposure in department store media, such as seasonal catalogues, websites, and in-store signage, in key sales momentum.
  • Responsible for Wholesale Marketing;
    • Ultimate goal: sustainable sales increase through targeted Marketing campaigns (POS events, promotions, drive-to-store activities and mailings).
  • Public Relations (In close collaboration with PR agency Ivy Lee);
    • Developing PR strategy and action plans to drive brand elevation and revenue growth with clear product focus.  Measuring brand exposure and identifying opportunities and areas of development.

Required qualifications:

  • Bachelor or Master’s degree in Marketing or another suitable qualification (e.g. Communication);
  • General marketing experience from a similar position (in wholesale is a plus) for at least 5 years;
  • Ability to self-direct, manage ambiguity and flexible to changing business needs;
  • Excellent written and verbal communication in both Dutch and English;
  • Strong business and financial acumen;
  • Strong Computer Skills: Word, Power Point, Excel & Outlook;
  • Must be able to work in a fast paced environment, multitask & prioritize assignments;
  • No 9 to 5 mentality;
  • Living nearby Amsterdam (within a radius of 30 km).


HUGO BOSS offers its employees exceptional working conditions in an international environment. If you are interested in the fashion sector and challenges inspire your ambition, we would like to get to know you.

We look forward to your online application at

|  HUGO BOSS Benelux B.V.  |  Marketing & Communications  |  Full-time  |  Job experience  |

|  Netherlands  |  Noord-Holland (NL-NH)  |  1013 AP |  Amsterdam  |  Nearest major city: Amsterdam  |

Marketing & Communications, Marketing, Public Relations, Wholesale,Retail

Apply now »